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Copywriter Job Description

Job Overview

We are looking for an efficient Copywriter who will be working closely with our Creative and Marketing teams to write blog posts and adverts that promote our products and services. If you have a professional or academic background in the field of marketing, copywriting samples and have a flair for words, we certainly would like to meet you!

Responsibilities

  • Write and proofread the posts about our company’s products/services.

  • Create promotional content for banners, online ads, social networks and brochures.

  • Conduct basic keyword research.

  • Present well-structured drafts to editors within the set deadlines.

  • Update existing content on the website according to SEO guidelines.

  • Take part in email marketing campaigns.

  • Imply SEO practices to boost the blog’s visibility.

  • Get in touch with the internal team members to learn more about the product features.

  • Coordinate with the graphic designers and web developers to complement text with graphics, images or charts as required.

Requirements

  • BSc degree in the field of Communications, Marketing, Journalism or relevant field.

  • Proven work experience as a Content writer, Copywriter or similar role.

  • A portfolio of published articles and copywriting samples is mandatory.

  • Experience with Content Management Systems such as WordPress, Joomla etc.

  • Good knowledge of keyword research and SEO tools.

  • Outstanding writing and editing skills.

  • Excellent time-management skills.

  • Understanding of social media for business.

  • Ability to describe the product features in an informative and creative manner.


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