Digital Marketing Consultant
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Job Overview 

We are looking for a result-driven and highly motivated individual to join our Marketing department as a Digital Marketing Consultant. You will be communicating with clients to understand their digital marketing requirements and budget. Besides, you should be able to plan digital marketing strategies that drive organic traffic. 

You will be working closely with the Design and Content team in developing graphics and assets for various digital marketing campaigns. In addition to this, you should be able to conduct SEO audits and identify which web pages are ranking higher. Your knowledge of the latest industry trends and practices will give you an upper hand.  

As a Digital Marketing Consultant, you should be familiar with various digital marketing tools and software. You should be able to handle multiple tasks and manage deadlines. A proven experience in the Marketing industry will be considered.  

Do write to us if you can take up the job responsibilities. We would like to hear from you.  

Responsibilities 

  • Developing and implementing effective digital marketing strategies 

  • Communicating with clients to understand their marketing requirements 

  • Identifying various social media channels that drive greater audience engagement 

  • Reviewing the digital marketing budget and ensuring project completion within the same 

  • Analyzing ongoing digital marketing strategies and suggesting improvement measures 

  • Conducting SEO audits 

  • Assisting the content team with creating content for various websites, social media pages and marketing materials 

  • Coordinating digital marketing campaigns with the Digital Marketing Specialist 

  • Optimizing web pages to drive more organic traffic 

  • Conducting in-depth research on keywords and other digital media best practices 

Requirements 

  • Bachelor’s degree in Marketing, Communications, Advertising, or a related field 

  • Proven work experience in the Marketing department as a Digital Marketing Consultant, Digital Marketing Assistant, or a similar position 

  • A certification in Google Analytics or Digital Marketing Fundamentals is desirable 

  • Complete understanding of the latest industry trends and developments 

  • Familiarity with SEO best practices 

  • Knowledge of various digital marketing tools like programmatic advertising, email marketing, and display retargeting 

  • Experience with digital marketing software like ActiveCampaign, Mailchimp, and Sendinblue 

  • Good time management and organizational skills 

  • Strong analytical and problem-solving skills 

  • Good computer skills 

  • Ability to multitask and handle stressful situations 

  • A team player and able to work independently 

  • Detail-oriented and highly motivated individual 

  • Ability to offer excellent customer service 

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Dominic Scales, Global Talent Acquisition Manager at DOTW
Dominic Scales
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