Social Media Strategist
Job Description Template

Job Overview

We are looking for a creative and proactive Social Media Strategist to join our team. As a Social Media Strategist, you will be responsible for growing our online presence across different social media channels. Your responsibilities will include generating unique textual and graphic content for social media platforms to generate user engagement. 

You should be able to express the company’s vision clearly and creatively on all social media channels. You will also be responsible for maintaining our brand consistency digitally. 

You will be working closely with our digital marketing team to create and implement social media strategies in-line with our branded content. If you are self-driven and wish to be a part of a team of industry professionals, we would like to have a word with you!  

Responsibilities

• Design and execute social media strategies across our social media platforms.

• Collaborate with product development and marketing teams to cover the target audience.

• Discuss and develop strategies for content optimization and improved web traffic.

• Prepare and monitor SEO report and user engagement.

• Ideate, assign, and oversee social media campaigns to achieve set goals.

• Define KPIs for significant social media presence.

• Create and publish high quality and SEO driven content.

• Coordinate with Social Media Manager and Digital Strategist to create quality content daily.

• Motivate and lead the members of your team.

• Being updated with the latest social media trends and practices.

• Plan and schedule social media content.

• Adopt adequate measures to save time and meet deadlines.

• Work closely with the team of designers and copywriters to produce appealing content.

Requirements

• Bachelor’s or Master’s degree in Communications, Marketing, Journalism or related field.

• Proven work experience as Social Media Strategist, Social Media Marketer, or similar role.

• Familiarity with different social media platforms.

• Excellent social and organizational skills.

• Knowledge of SEO and content optimization tools.

• Strong analytical skills.

• Ability to research current social media and digital media trends .

• Basic experience or familiarity with social media and web designing tools.

• Highly motivated and goal-oriented.

• Having excellent multitasking skills.

• Possessing critical thinking and problem-solving ability.