We are looking for a dedicated individual with excellent writing skills to join us as a Product Copywriter. You will be responsible for creating engaging copies describing different features of a product. You should be able to write copies for both print and digital platforms.
Besides, you will be working closely with the Marketing team to create marketing materials like brochures, promotional fliers and guides. As a Product Copywriter, you have to ensure that the copies you create meet quality and industry standards. In addition to this, you have to adhere to the SEO principles in order to attract larger audience attention.
You should be highly motivated and be able to manage deadlines/stressful situations. A proven work experience in the Media industry and a portfolio of published works will work to your advantage.
If you can create appealing content then do get in touch with us. We would love to hear from you.
Writing copies that offer clear descriptions of the products
Planning and developing texts for marketing materials like banners and brochures
Coordinating with Graphic Designers for creating graphics/illustrations for product features
Creating email drafts for sales and marketing purposes
Ensuring all copies created match the industry and company standards
Conducting in-depth research about the product and market before writing
Developing and promoting social media posts
Referring to SEO principles and keywords to target particular audience
Changing/updating product descriptions as and when required
Writing copies for both online and offline channels
Submitting copies to the Editor to check for language, grammar and overall appeal
Writing and submitting copies as per the assigned guidelines
Staying up-to-date with the latest developments in the media industry
Bachelor’s degree in Marketing, Journalism, Communications or a related field
Proven work experience in the Media industry as a Product Copywriter, Copywriter or a similar role
Having an impressive portfolio of published works
Excellent writing, proofreading and editing skills
Familiarity with Content Management Systems like WordPress, Joomla and Magento
Complete understanding of SEO principles and marketing techniques
Good time management and organizational skills
Highly creative and motivated individual
Having an eye for detail
A team player and able to work independently
Ability to manage deadlines
Strong multitasking skills
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