Our Marketing department is looking for a results-driven individual to join us as a Market Research Analyst. You will be responsible for collecting and analyzing data on competitors and consumers. Besides, you should be able to help develop effective marketing strategies and assess their effectiveness.
You should be able to create graphs and other statistical diagrams to aid in an easy understanding of the research findings. Moreover, you should be able to forecast and identify trends. As a Market Research Analyst, you should be up-to-date with the industry developments and have an excellent eye for detail.
You should be familiar with different data analysis tools and data collection techniques. In addition to this, you should display reliability in handling any sensitive data. Your ability to manage deadlines and work in a competitive environment will be beneficial.
Send in your application if you can help our company target the consumer marketplace. We would love to hear from you.
Collecting and creating reports on the marketplace and consumer behavior data
Understanding consumer behavior and preferences
Analyzing data and making recommendations
Updating the company database with the research findings
Identifying and forecasting market trends
Developing, implementing, and monitoring marketing strategies
Gathering consumer market data via various information collection tools like surveys, questionnaires, and polls
Interpreting statistical data through graphs, tables, and diagrams
Coordinating with the Marketing department in developing effective marketing plans
Examining different market conditions
Presenting and explaining market research reports to clients
Bachelor’s degree in Marketing, Statistics or a related field
Proven work experience as a Market Research Analyst, Marketing Analyst, Digital Marketing Analyst, or a similar role in the Marketing department
Excellent research and analytical skills
Knowledge of the latest marketing trends and developments
Familiarity with various data analysis tools like R Programming, SAS, and Apache Spark
Proficiency in Microsoft Office tools, particularly Excel
Excellent communication and interpersonal skills
Strong mathematical skills
Good time management and organizational skills
Having an eye for detail
Ability to multitask and handle stressful situations
Deadline-driven and highly motivated individual
Ability to offer excellent customer service
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